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February 8, 2023

Prize-Linked Savings: A Look into Its History and Benefits

Derek Bates


Have you ever heard of prize-linked savings? This innovative concept blends the traditional idea of saving money with the excitement of winning prizes. In this article, we will delve into the history of prize-linked savings and explore its numerous benefits.

History of Prize-Linked Savings

The concept of prize-linked savings has its roots in 1694, when the British government established a lottery to finance the country’s war against France. Since then, lotteries have been used as a source of revenue for various governments and organizations.

In the 20th century, several credit unions in the United States started offering prize-linked savings accounts, where customers could earn prizes for their savings. However, it wasn't until the 1980s that these programs gained widespread popularity, as more and more credit unions embraced the idea.

In recent years, the concept of prize-linked savings has been revitalized through the use of technology. Online platforms and mobile apps now allow individuals to participate in prize-linked savings programs, making it easier and more accessible to everyone.

Benefits of Prize-Linked Savings

Encourages Savings

One of the biggest benefits of prize-linked savings is that it encourages individuals to save money. By offering the chance to win prizes, prize-linked savings programs motivate people to set aside money that they would otherwise not have saved.

Helps Build a Rainy-Day Fund

A key aspect of financial stability is having an emergency fund. Prize-linked savings can help individuals establish a rainy-day fund, as it incentivizes them to save money each month.

Provides a Fun Way to Save

Prize-linked savings offers a fun and exciting way to save money. Unlike traditional savings accounts, prize-linked savings provides a sense of anticipation and excitement, as individuals wait to see if they have won a prize.

Increases Financial Literacy

Prize-linked savings programs often include educational resources and financial literacy tools, which help individuals learn about budgeting, saving, and managing their finances.


In conclusion, prize-linked savings is a unique concept that blends traditional savings with the excitement of winning prizes. With a history that dates back over three centuries, prize-linked savings has proven to be an effective way to encourage individuals to save money, build an emergency fund, and increase financial literacy. Whether through a credit union or an online platform, prize-linked savings is an innovative solution that can benefit individuals and communities alike.

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